Hampshire County Council

South West Hampshire Transportation Panel

4 November 2003

Hamble Area Transport Strategy Document

Report of the Director of Environment

Item 10

Contact: Julie Jarvis, ext 6052 email: julie.jarvis@hants.gov.uk

1. Summary

1.1 This report summarises the results of the targeted consultation which was undertaken in February and March 2003 on the draft Hamble Area Transport Strategy (HATS). Members are asked to agree the way forward and adopt the HATS as a strategy document and the accompanying Action Plan to guide future transport improvements, taking into account responses received from the consultation.

2. Background

2.1 The strategy has been developed by officers of Hampshire County Council with contributions from Eastleigh Borough Council, and takes into account a range of planning and management initiatives being developed by various authorities and agencies in and around the estuary of the River Hamble.

2.2 In November and December 2001 public exhibitions were held and the public gave its support to the proposed elements of the emerging HATS and the majority of proposals suggested. This Panel endorsed the key themes for the emerging strategy and the draft strategy was brought back to the Panel for endorsement prior to a targeted consultation on 24 October 2002.

3. Consultation

3.1 A `targeted' public consultation exercise was undertaken during February/March 2003, seeking comments from key stakeholders and interested parties. These included parish councils, the local business community, interest groups, transport operators and public service providers. The document was also made available on the County and Borough Councils' websites. A list of those consulted is included in Appendix 1.

3.2 A total of 25 responses was received, with some textual amendments from officers of the County Council and Eastleigh Borough Council. Many respondents gave multiple and diverse comments on the draft document, and a summary of the most frequently raised issues is attached as Appendix 2. All the detailed comments are available in the Members' Room.

4. Conclusion

4.1 All the comments received have been considered and have helped to further refine the HATS document, attached as Appendix 3. The comments clearly show support for an integrated transport system for the Hamble area. However, they also highlight the need to adopt a coordinated approach which meets the needs of all the community and seeks to protect the unique environment. Hampshire County Council and Eastleigh Borough Council have worked together to produce a clear, concise and well-received strategy document.

4.2 In conjunction with this document an Action Plan is being developed and details of the programmed schemes are attached as Appendix 4. Hampshire County Council has submitted a bid for funding under the `Kick Start' scheme which, if successful, would be used to enhance bus service 16 for the Hamble area. A bid is also being prepared for the running of the River Bus from Hamble foreshore to Manor Farm Country Park in 2004. A number of studies and investigations also need to be undertaken which are subject to resources and suitable funding.


That the Executive Member for Environment and other partners be advised that the Hamble Area Transport Strategy document and Action Plan be adopted.

Section 100 D - Local Government Act 1972 - background papers

The following documents disclose facts or matters on which this report, or an important part of it, is based and has been relied upon to a material extent in the preparation of this report.

NB the list excludes:


Published works.


Documents which disclose exempt or confidential information as defined in the Act.







Councillor Airey*

Southern Tourist Board

Councillor Craig

Stagecoach Southeast

Councillor Davis

Strategic Rail Authority

Councillor Miller


Councillor Pepper*

Transport 2000

Councillor Wintle

Tesco Stores Limited

Councillor Wright

Southern Support and Training Headquarters

Councillor House

Blue Star Boats

Councillor Estlin

Hamble-Warsash Ferry*

Bursledon Parish Council

Marilyn's Cars

Hound Parish Council*

Hamble Point

Hamble-le-Rice Parish Council*

Mercury Yacht Harbour

Local Area Committee

Port Hamble

Fareham Borough Council*

Harbour Master - River Hamble

Southampton City Council*

Cooper Vision

Department for Transport

BP Hamble Oil*

Government Office for the South East

Hamble Aerostructures

Hampshire Ambulance Service

Elephant Boatyard

Automobile Association

Cabin Boatyard

Bus Users Group

MDL Marinas

Confederation of British Industry

Deacons Boatyard

Cyclists Touring Club*

Royal Yachting Association

English Heritage

First Hampshire Bus Company

Department for Transport

Hamble River Sailing Club

English Nature

Warsash Sailing Club

Environment Agency (Hampshire Area Office)

Royal Southern Yacht Club

Freight Transport Association

The Square Rigger

Government Office for the South East

Royal Air Force Yacht Club

Hampshire Constabulary

The Gaff Rigger

Hampshire Cycling

The Ketch Rigger

Hampshire Economic Partnership

Road Haulage Association

Hampshire Fire and Rescue

Royal Automobile Club

Southern Network Management

South Hants Rail Users Group*

The Pedestrian Association


Network Rail

Solent Blue Line Bus Company

RNIB/GDBA Joint Mobility Unit*

South West Trains*

* Comments received to the HATS.


Main Issues and Actions






Strategy addresses transport issues in Hamble only

The strategy area focus is on the Hamble corridor, but proposals will have benefits for adjacent areas.


The key to unlocking congestion on Hamble Lane is the improvement of Portsmouth Road/Hamble Lane junction.

Investigations into making this a controlled junction indicate that traffic exiting the peninsula will be hindered. Land take would also be required. A joint Members' briefing was held late last year, at which the traffic signal design was considered in detail. Members agreed not to pursue the signalisation of the junction or any of the other options, including the roundabout, but to investigate alternative options to improve access to the peninsula.


Concern that the document is not strategic or far reaching enough.

The document outlines an integrated transport strategy for the area and the Action Plan outlines more specific proposals and timescales. South Hampshire Rapid Transit (SHRT) is a long term proposal.


Concern about the large volumes of traffic using the northern part of Hamble Lane.

Plans to re-open Botley Road to bus and cycles is to be investigated, in addition to the full signalisation of Windhover roundabout.



Car Parking - General

All parking charges and stay limits to be reviewed, together with the introduction of decriminalised parking powers.


Park-and-Ride at Windhover roundabout will cause more congestion at the northern end of Hamble Lane and not benefit visitors to Hamble.

Windhover was identified in a recent study as a possible park-and-ride site. It could benefit Hamble Lane by reducing commuter traffic going to Southampton via Itchen Bridge and also commuter traffic to employment areas on the Hamble peninsula.


Sailing event organisers need to take more responsibility for organising overspill car parking.

Overspill parking to be dealt with in the River Management Strategy and also in the review of parking provision in Hamble.


There is no provision for large yacht crews. Marinas do not provide parking for visiting crew members.

Marina parking to be dealt with in the River Management Strategy.



Hours of operation of the ferry are unlikely to assist with reducing traffic during peak periods.

Aim to set up a Quality Partnership Agreement. Currently there is a trial extension of operating times during July and August which may be made permanent if there is the demand.



Better signage for cycle ways is needed and more encouragement given to the use of cycle ways.

A comprehensive cycle network is being pursued and the Borough Council has produced a cycle plan leaflet. As part of its tourism strategy cycling and walking are promoted, including good signage.


It is not cost effective to spend money on cycle lanes if their use cannot be enforced.

This is an integrated strategy providing facilities for all modes of transport. Safe routes are needed to encourage cycling and so reduce car use.


There is no room in Hamble Lane to reallocate road space for the use of public transport.

There are no plans at present to create bus lanes along Hamble Lane. This would involve land take issues.



Improvements to bus routes sometimes includes covering a wider area and therefore lengthening the routes.

Improvements to bus routes do not necessarily mean lengthening. It can include more direct or semi-express services


The shuttle bus between Hamble station and The Square is unlikely to be viable.

Further investigation suggests that the shuttle bus would not be viable and would require a large subsidy and has therefore been removed from the HATS.


The community is keen to retain the character and rural heritage of the village and an interchange would not be appropriate in The Square.

The bus stop and proximity to the ferry service gives the opportunity to promote The Square as an interchange. Cycle and pedestrian facilities could also be included. The Square is being progressed as part of the Regeneration of Older Urban Areas (ROUA) project.



Hamble station requires parking and bus services that tie in with train times. Cycle and pedestrian access is an integral part.

The strategy proposals include bus service, pedestrian and cycle integration at Hamble station. A proposal to provide a car park is included in the local plan. Concerns about safety of the access to any car park would be investigated.


The current hourly stopping services between Portsmouth and Southampton are very inadequate for such a populous corridor.

In the medium term the County Council would like to see a half-hourly frequency of stopping services at Netley, Bursledon and Hamble. In the short term the County Council is trying to get South Central Southampton-Victoria trains to call additionally at Netley.


The rail link form Hamble station to BP Oil Terminal was last used in 1986. BP Oil wish to retain this mode of transport for conveying either crude oil or petroleum products should economic conditions become favourable. BP Oil have rights in perpetuity to operate this rail link.

Use of the line by BP would not necessarily of itself preclude a light rail passenger service operating down the branch.


Re-opening the BP rail link would delay traffic on Hamble Lane.

A longer term vision which may be investigated in conjunction with the wider SHRT.



Development of a cycle way from Woolston to Hamble would help promote cycling especially amongst shift workers in Hamble.

This is part of the National Cycle Network 2 and will need to be safety audited. A good utility opportunity.


Cycle parking and routes need to focus on quality of provision as much as quantity.

Department for Transport guidance is applied in all cases and measures will be considered as part of the Borough cycle plan and will be safety audited.


Use of the path alongside the unused railway line by pedestrians and cyclists. If rail traffic were re-introduced then the path would need to be re-sited at least five miles away from the rails.

Following further investigation the proposal to investigate the use of the current recreational path as a cycle route is to be removed from HATS and replaced by the promotion of residential roads instead.


Hamble Area



November 2003

Hamble Area Transport Strategy (HATS)











    · Strategy area

    · Existing traffic volumes

3 - 5


Future trends



Time for change

· The South West Hampshire Transport Strategy (SWHTS)

6 - 7


Developing the Hamble Area Strategy

    · Strategy aims

    · Strategy objectives

    · Integration with other initiatives

7 - 9


Strategy proposals

    · Highway network

    · Parking

    · River access

    · Ferry services

    · Road safety

    · Public transport

      o Bus routes and facilities

      o Rail services

      o South Hampshire Rapid Transit (SHRT)

    · Freight movement

    · Cyclists and pedestrians

    · Safer Routes to Schools

    · Workplace Travel Plans

    · Land Use Planning

    · Air Quality

9 - 20


Meeting the demand

    · Targets and Monitoring

20 - 21


The way forward



Hampshire County Structure Plan 1996-2011 (Review)

Borough of Eastleigh Local Plan (Second Deposit)

Regeneration in Older Urban Areas Projects

Related proposals in the Warsash and Swanwick areas

Hamble Estuary Management Plan 2002-2007

Integrated Access Strategy for Tourism

1. Foreword

1.1 The Hamble Area Transport Strategy (HATS) has been developed by Hampshire County Council and Eastleigh Borough Council in recognition of growing transport problems and current national policies. In order to address existing and forecasted transport growth within the overall context of the Government's Transport White Paper, Hampshire County Council's Structure Plan (Review), the County Council's Local Transport Plan and the Borough of Eastleigh Local Plan (Review), this strategy provides a framework of proposals aimed at managing the increased demand for travel by car and providing effective alternatives

1.2 The HATS recognises the diverse transport needs of the communities and visitors of the Hamble area, and the unique environment of the River Hamble. There are a range of planning and management initiatives being developed by various authorities and agencies in and around the estuary of the River Hamble and this strategy is part of a co-ordinated approach seeking to meet the needs of the local community and river users. The strategy takes into account local views arising from public consultation and seeks to provide the people of the Hamble area with a sustainable transport system for the future. The initial proposals outlined cover all modes of transport, allow for a reasonable level of car access, greater travel choices and an improved environment. It is a fully integrated transport strategy and interchange between modes of transport is an important feature.

Councillor Keith Estlin Councillor David Airey

Executive Member for Executive Member for Transport

the Environment, and Infrastructure,

Hampshire County Council Eastleigh Borough Council

2. Vision

The vision for transport in the Hamble area is:

To work in partnership with the local communities to provide safe and practical transport improvements that:

    · create an improved and safer environment for all who live, work and visit the area

    · address the diverse transport needs of the communities and visitors of the Hamble area

    · increase everyone's travel choices

    · help to protect the special character of the peninsula and the River Hamble.

3. Background

Strategy area

3.1 The Hamble Area Transport Strategy (HATS), as shown in Figure 1, focussing on the Hamble peninsula, with the wider study area also encompassing Bursledon and Netley. The HATS is within the area covered by the parent South West Hampshire Transport Strategy (SWHTS). The SWHTS incorporates the main travel-to-work area of the city of Southampton which also covers Eastleigh and Romsey. SWHTS is being developed in partnership with Eastleigh Borough Council, New Forest District Council and Test Valley Borough Council and was originally launched in April 1996. Southampton City Council is a neighbouring authority and transport and development proposals within the unitary boundary are set out in the Southampton Local Transport Plan and the City of Southampton Local Plan Review.

3.2 The River Hamble, south of the M27 bridge, is included in the HATS study area and therefore reference is made to the adjoining area of Warsash in this document, although this village is included in the South East Hampshire Transport Strategy (SEHTS). The South West Hampshire Transport (SWHT) Members' Panel will take a lead on the HATS with close liaison with the South East Hampshire Transport (SEHT) Members' Panel and Fareham Borough Council.

3.3 The Hamble Peninsula is located between the conurbations of Southampton and Fareham and has one main access road, the B3397 Hamble Lane. The strategic road network and motorway network can be accessed via the A3025 at Windhover Roundabout, making it relatively easily accessible from a wide area. This means that the Hamble Peninsula is not only an attractive residential and employment area but it is also a popular tourist and leisure destination. The River Hamble is renowned internationally as a centre for yachting and water sports and the peninsula is host to a number of visitor attractions and beautiful countryside. Especially, during holiday periods and key sailing events the area has to deal with an influx of visitors. The Peninsula is also served by the main Southampton to Fareham railway line which runs through Netley, Bursledon and Hamble-le-Rice. A passenger ferry also operates between Hamble-le-Rice and Warsash. The transport infrastructure serving the HATS area is shown in Figure 2.

Figure 1 The Hamble Strategy Area

3.4 The B3397 Hamble Lane is the main road linking the settlements on the Hamble Peninsula to A3025, A27 and M27. Traffic surveys undertaken at the end of May and in August 2002 indicate that during a 12 hour period, between 7am and 7pm, two-way traffic is in the region of 26,000 on the A3025 Hamble Lane between Windhover roundabout and the junction with Portsmouth Road. During this period, 6,000 of these vehicles turn into A3025 Portsmouth Road and 5,000 vehicles turn northwards onto the A3025 Hamble Lane from Portsmouth Road. Two-way traffic on the B3397, to the south of the Portsmouth Road junction is in the region of 14,000 and closer to Hamble-le-Rice village is 6,000 during the 12 hour period. At the latter two sites the surveys show that weekday traffic flow is quite consistent and during the weekends flows decrease slightly.

3.5 Surveys of rail patronage indicate that Netley station is the most used of the three stations in the Hamble area, with 100 passengers per day joining the trains. A total of 59 passengers were recorded joining the trains at Hamble-le-Rice and 50 at Bursledon. However, during the survey period the number of passengers alighting at Bursledon was much higher at 81 people.

Figure 2 The Existing Transport Infrastructure

4. Future trends

4.1 Nationally, the demand for travel has increased substantially in recent years due to wider personal choice in the location of jobs and homes. At present, this demand is being met by our increasing use of the car and as the economy prospers we can expect the situation to continue. The car has improved personal mobility and is now part of everyday life, but it has also contributed towards rising pollution and increased congestion. As car ownership has increased, there has been a decline in the use of public transport, walking and cycling. Whilst the car is here to stay and offers many benefits, most people now accept that building new roads to accommodate this increasing demand for car travel is not a viable or environmentally acceptable solution. To avoid ever increasing congestion of the highway network in the near future, alternative solutions must be considered and implemented. These include improvements to and the promotion of public transport, as well as better cycling and pedestrian facilities and creating vibrant town and village centres. This will give people greater transport choice.

5. Time for change

5.1 National transport policy has seen a significant change in emphasis over the last decade. The 1998 White Paper on the Future of Transport, `A New Deal for Transport: Better for everyone', proclaims a new approach to the planning and delivery of the nation's transport systems. The Road Traffic Reduction Act (RTRA) 1997 supports the White Paper and requires local highway authorities to produce a report containing an assessment of existing levels of traffic on their road network and a forecast of their expected growth. The report also has to contain targets to which the existing traffic levels or their rates of growth should be reduced. For this area the County Council has set a target of reducing the rate of traffic growth by 75% by 2020.

5.2 Transport policy in the Hamble area is determined at the county level by the Hampshire County Structure Plan (Review) and the Local Transport Plan (LTP), and at the borough level by the Borough of Eastleigh Local Plan and the Borough of Eastleigh Transport Strategy (Supplementary Planning Guidance to the Local Plan). Policies relating to these documents are outlined in the Appendix.

5.3 The LTP encourages the use of area transport strategies as a tool to achieve these targets at a local level, taking account of local issues. The HATS area is covered in the main by the SWHTS, although the Warsash side of the river falls within the SEHTS.

South West Hampshire Transport Strategy (SWHTS)

5.4 The SWHTS seeks to achieve a more sustainable future, a better environment, economic prosperity, improved quality of life and greater equality. This will be achieved through partnership; the integration of land use and transportation policies; through the more efficient use of resources; and by reducing the need to travel.

5.5 The SWHTS has the following objectives:

6. Developing the Hamble Area Transport Strategy

6.1 Work began on a strategy for the Hamble area following discussions between the County Council and Eastleigh Borough Council. Concern was expressed at congestion on the highway network in the area; not only during peak commuter times; but also at weekends as a result of visitor traffic. In January 2001 Hampshire County Council, in partnership with Eastleigh Borough Council, began work on the strategy. In order to obtain the views of the local community a number of public participation workshops were held. The following key issues were raised at the community workshops:

6.2 In November and December 2001 a series of public exhibitions were held in the Hamble area in preparation for the draft Hamble Area Transport Strategy. Outline proposals were consulted upon at the public exhibitions and strong support (over 70%) for many issues was evident.

6.3 The overall aims of the HATS are:

Strategy objectives

6.4 To achieve the overall aims of the strategy, the following key objectives have been set.

Integration with other initiatives

6.5 There are a range of planning and management initiatives being developed by various authorities and agencies in and around the estuary of the River Hamble. The Hamble and East of Southampton Quality Partnership and Solent Transport Charter are documents and partnerships which have the potential to impact on the change in transport and travel in the Hamble Area. The Integrated Access Strategy for Tourism and the Hamble Estuary Management Plan also look at access to the Hamble area. The Regeneration of Older Urban Areas (ROUA) programme include projects at The Square and foreshore in Hamble-le-Rice. Details of this initiatives are set out in the appendix.

7. Strategy proposals

A map of the strategy proposals is shown in Figure 3.

Figure 3. Strategy Proposals

Highway network

7.1 The main route to the Hamble Peninsula is via the A3025 from Windhover roundabout and then the B3397, Hamble Lane. This route is congested, particularly during travel-to-work, school periods and peak leisure periods. The A3025, Portsmouth Road is a key route into Southampton via the Itchen Bridge. The recent part-signalisation of the Windhover roundabout has given some relief, but traffic is still heavy and vehicles turning onto Hamble Lane can find it particularly difficult.

Schemes are proposed in the following areas:

    · Windhover Roundabout

      Two arms of this (Hamble Lane and A3024) were signalised in June 1999 which has proved very successful. If funding becomes available the possibility of signalising the remaining three arms (M27, A27 westbound and A27 eastbound) will be progressed.

    · Junction Improvements

      It is proposed to improve the junctions of Grange Road/Portsmouth Road and Grange Road/Woolston Road. These have been identified in the Borough of Eastleigh Local Plan Review (2001-2011) First Deposit.


7.2 One useful tool in demand management is the effective control of car parks. There are six public car parks in Hamble-le-Rice. The Square, Marina Drive, School Lane, Hamble Common and Mount Pleasant Recreation Ground car parks are free. Vehicles also park, free of charge at Hamble Green. The only Pay and Display car park in the village is at the Hamble Foreshore. In Warsash there are two public car parks off Shore Road which are both free. Car parking policies should reflect national advice related to reducing the demand for travel by car whilst maintaining the economic vitality of the area, and catering for the special needs of people with mobility impairment.

7.3 Car park surveys and comments by residents during the consultation exercise, indicate that the car parks are operating at capacity, especially during high season, causing overspill parking. The free car park in The Square, Hamble-le-Rice is especially busy and used by residents, long-stay and short-stay visitors.

The following proposals will be investigated:

    · Off-street parking

      Review parking charges and stay limits. In parallel with this proposal, restrictions would be proposed to prevent on-road parking.

    · On-street parking

      Eastleigh Borough Council, in partnership with the County Council, is progressing an application to take on decriminalised parking enforcement from the Police. This will mean a review of on-street parking and traffic regulation orders throughout the borough, including the Hamble area.

    · Park and Ride

      Following a recent study a site for a possible park and ride facility to serve Southampton has been identified at Windhover. This would also provide an opportunity to incorporate a park and ride to serve the Hamble Peninsula.

River Access

7.4 The River Hamble is a popular tourist destination and sailing centre. There are 2,300 moorings available in the marinas and boatyard berths, and the Harbour Authority has 1,201 moorings. Whilst private parking is provided on the scale of 1.5 spaces per berth at the main marinas, the Harbour Authority has no dedicated parking spaces for its moorings. During high season and especially during special events there is not enough parking for visitors. This can result in the use of the local car parks and on-road parking for long periods. However, the Hamble-le-Rice Parish Council uses the privately owned `Donkey Derby Field' during sailing events for overspill parking. Use is restricted to no more 28 days per year.

7.5 There is a regular water taxi service, operating every day of the year, except Christmas Day. Tenders are also used by many moored boats. Dinghy sailing is also popular on the River Hamble and during the summer and dinghy events there is inadequate formal trailer parking. Trailers, therefore, tend to be parked where space is available.

The following will be investigated:

    · Signing

      Review of directional signing to car parks and investigate the provision of temporary direction signing to other car parks during special events.

    · Special events and trailer car parking

      Investigate potential sites for overspill parking during special events and trailer parking.

    · Shuttle bus

      Investigate the potential for accessing Public Hards by public transport based on informal park and ride arrangements.

Ferry services

7.6 The passenger ferry is privately owned and operates daily, except for Christmas Day. It provides a local service between Hamble-le-Rice and Warsash. Access to the ferry pontoon at Warsash is via a gravel track and some distance from the car park. There are no cycle parking facilities on either side of the river, however, the ferry provides a very good facility for cyclists. There is a small pedestrian shelter on the Warsash side. However, this is only useful at high tide as at low tide customers are requested to wait for the ferry on the foreshore. This shingle foreshore landing area is particularly unsuitable for the disabled/wheelchair users. The National Cycle Network (NCN) is dependent on the ferry.

The following will be investigated:

    · Relocation of the Warsash ferry pontoon

      It is proposed to investigate the relocation of the ferry pontoon on the Warsash side closer to the village centre and the Harbour Master's jetty.

    · Quality partnership agreement

      To consider a quality partnership agreement to improve access, hours of operation, waiting and cycle facilities at each pontoon.

Road safety

7.7 There were 56 reported personal injury accidents (PIAs) along the main road to Hamble Peninsula (A3025 and B3347) from 1 July 1999 to 30 June 2002. Seven of these accidents were classed as serious. As would be expected, there were clusters of accidents at road junctions and in the built up urban areas. Each year Hampshire County Council compiles a High Risk List which details sites in the county where five or more accidents have occurred within a three year period. Within the HATS area the following sites are listed for 1999-2001with the number of recorded accidents in brackets:

7.8 Road safety improvements aim to tackle existing problems and include measures to reduce accidents and improve safety, with junction improvements and crossing points for pedestrians and cyclists featuring highly. Improvements for vulnerable road users are also fundamental parts of the strategy. Safety improvements are set out in the County Council's annual safety programmes.

HATS will investigate a package of measures to control traffic flows, reduce speeds, accidents and conflict, and to encourage the use of appropriate roads:

    · Pedestrian/cycle crossings

      The feasibility of crossings across Hamble Lane at Lowford Hill and Ensign Way, Hamble-le-Rice Station and Bridge Road at Bursledon.

    · Reducing speed

      The introduction of measures to reduce traffic speeds on the approach to Hamble-le-Rice village, Satchell Lane in Hamble-le-Rice, Abbey Hill/Victoria Road/Station Road in Netley and along Shore Road in Warsash, making these areas a safer place for pedestrians and cyclists.

    · Reallocation of road space

      Where possible to, reallocate road space for the use of pedestrians, cyclists and public transport.

    · Gateway features

      The provision of a gateway feature at the approach to Hamble-le-Rice village on Hamble Lane to raise driver awareness on entering the village.

Public transport

Bus routes and facilities

7.9 There are three bus services that operate to and from Hamble-le-Rice. The local authorities are working with local bus operators to develop Quality Bus Partnerships to help improve services and the current availability of public transport. The Eastleigh Quality Bus Partnership (EQBP) has identified routes 9/9A and 16 (which serve the Hamble area) as routes for improvement Service 58 runs once a week to Eastleigh.

The following are proposed.

    · Bus quality partnerships

      Continue working with the bus operators to improve route 9/9A and route 16. Identify routes for possible future improvement. Increase bus reliability, frequency and stop facilities through bus quality partnerships.

    · Tesco bus service

      Investigate the possibility of extending the area covered by the Tesco bus.

    · Hamble village centre

      Improve public transport facilities in Hamble-le-Rice centre and promote as an interchange.

    · Promotion of `through' journeys

      Promote journeys to Gosport/Fareham using the ferry and buses 57 and 72.

Rail services

7.10 Within the Hamble peninsula rail stations are located at Hamble-le-Rice, Bursledon and Netley. Each station is served by one direct train per hour to Southampton and one train per hour to Portsmouth, although other services run through the stations but do not stop.

7.11 The three stations have limited facilities and there is scope for improvement. Hamble-le-Rice station has no parking facilities apart from a layby nearby with room for 3-4 cars. The bus stop for buses into Hamble-le-Rice are located approximately 250m north of the station and there are no signs to advise passengers of this. Many of the bus stops on routes connecting to the stations do not have shelters or seats.

The following proposals will be investigated.

    · Parking at Hamble-le-Rice Station

      The possibility of providing a parking area for Hamble-le-Rice station. A site has been identified and safeguarded in the Eastleigh Borough Local Plan Review (2001-2011) Second Deposit.

    · Station improvements

      Work with the train operating companies to introduce a package of station improvements, such as improved waiting facilities, passenger information, more cycle parking and closed circuit television.

    · Service improvements

      Investigate the possibility of half-hour stopping services at Netley, Bursledon and Hamble stations and the possibility of South Central Southampton - Victoria trains additionally calling at Netley.

    · Bus Quality Partnership

      The possibility of better bus links with rail stations, co-ordination of rail and bus times and the relocation of bus stops, with improved signage, closer to stations.

    · Pedestrian and Cycle Access

      To improve pedestrian and cycle access and parking at the stations.

    · Light rail line

      Investigate the prospect of using the unused railway line near the BP terminal as a light rail link from Hamble-le-Rice to an interchange alongside Hamble station. This is a longer term vision which may be investigated in conjunction with the wider SHRT.

South Hampshire Rapid Transit (SHRT)

7.12 The South Hampshire Rapid Transit (SHRT) is planned as a high quality mass transit system to link the urban areas between Portsmouth and Southampton. Forming part of the strategic transport network in South Hampshire, Hamble will feature in the development of this wider SHRT system as a future light rail line. The existing Fareham to Southampton rail route passes through Bursledon, Hamble and Netley and is planned to provide a greater frequency and access to the centre of Southampton. As part of this wider network, Hamble and the surrounding area will gain greater accessibility as a result of the development of the light rail system.

7.13 By bringing together service operators to provide transport links in an integrated network, SHRT will create a new transport system that is accessible, fast and reliable. Updating the present public transport network, through high quality tram, bus and rail routes with priority over other traffic, an attractive alternative to the private car can be provided. Feeder links to the network will be investigated, including the possible use of the unused railway line from the BP terminal as a transport corridor. This improved transport network, featuring tram, rail and bus as key components, is planned to improve accessibility throughout South Hampshire, including the Hamble area, to better cope with the demands of today and tomorrow.

Freight movement

7.14 Recent surveys indicate that there are over 800 heavy good vehicles (HGVs) using A3025 Hamble Lane between 7am and 7pm and this accounts for 3% of total traffic flow. Over half of these HGVs also use the A3025 Portsmouth Road, accounting for 4% of the total volume on this road. The remaining 400 vehicles use the B3397 Hamble Lane to access the Hamble peninsula.

The HATS will seek to rationalise and reduce the impact of freight movements on the local community and environment by:

    · Investigating and encouraging the greater use of rail for freight movement

    · Encouraging the development of sustainable distribution plans, such as establishing strategic and local distribution centres, defining designated routes, discouraging use of roads by appropriate weight restrictions. Promotion of Freight Quality Partnerships.

Cyclists and Pedestrians

7.15 The Strategy will encourage increased walking and cycling by improving or extending (or both) the existing routes and crossing facilities, and develop the cycle plan published by Eastleigh Borough Council. A network will be developed to link residential, schools, shopping, leisure and employment areas within and around the Hamble Peninsula. The existing road network will also be assessed to see where improvements are needed to help cyclists and pedestrians. Improving safety for cyclists and reducing conflict with pedestrians and vehicle traffic are fundamental parts of the Strategy.

The following routes and facilities are to be investigated.

    · Cycle routes

      _ Windhover to Lowford and Bursledon.

      _ Upper Hamble Lane, to connect the Hamble to Windhover (and on to Hedge End).

      _ Hamble Lane to Netley (via Hamble School, Netley Station, Hamble School and on to Southampton).

      _ NCN Route 2 through Netley to Hamble (via Royal Victoria Country Park) and the Warsash ferry and eastwards through Warsash on towards Meon.

      _ Warsash cycle route from A27 to Shore Road.

      _ Hungerford to Satchell Lane.

      _ Conversion of Hamble footpath number 1 as a shared-use route.

    · Facilities at stations

      Improved cycle facilities at the three railway stations, Bursledon, Netley, Hamble-le-Rice and Warsash marina's and ferry pontoons.

    · Cycle parking

      Cycle parking at local centres, schools, health centres, local community buildings and ferry terminal.

    · Promote use of the ferry, cycle lanes and routes

      Provision of route maps on all information boards and at stations. Provide more direction signing.

    · Pedestrian improvements

      Sections adjacent to the currently unused railway line from Hamble-le-Rice Station to the BP Terminal at Hamble-le-Rice are now used as a recreational walkway and cycleway. It is proposed to investigate the remaining sections of this railway line as transport corridor, incorporating facilities for pedestrians.

Safer routes to schools

7.16 The Hampshire Local Transport Plan 2001-2006 includes school travel plans to help encourage a reduction in the numbers of children being driven to school. In addition, it is County Council policy that all new schools automatically need a school travel plan.

7.17 HATS places strong emphasis on the development of initiatives to modify school travel characteristics. The objectives are to improve the safety of children's journeys to school, reduce the impact of school journeys on the road network, and promote cycling and walking for young people as healthy and sustainable modes of transport. The Hamble School and Bursledon Infant and Junior Schools have prepared school travel plans. There are also plans to include Netley Abbey Junior and Infant schools and Hamble Primary School in the School Travel Plan process. Safer Routes to Schools schemes will be

    · Hamble School Travel Plan

      The following improvements have been identified in association with the production of the school travel; Hound Road cycle route, cycle shelter, CCTV, lighting and bus shelter improvements.

    · The Bursledon Schools Travel Plan

      Footpath and zebra crossing improvements.

Workplace Travel Plans

7.18 This strategy also places strong emphasis on attempts to change the patterns and characteristics of travel to/from and within work. Businesses will be encouraged to develop workplace travel plans and companies encouraged to consider the use of alternative modes to reduce the demand for travel by car. It is now County Council policy that all new business developments will require workplace travel plans.

7.19 Experience elsewhere in Hampshire has shown that workplace travel plans for large employers are proving popular in reducing people's reliance on the private car and widening travel choice. As with school travel plans, workplace travel plans can be designed to cater for specific local needs. The County Council and Borough Council will work with local employers to develop workplace travel plans.

Land use planning

7.20 Government guidance requires local authorities to plan for future development in ways that reduce reliance on the private car and encourage alternative means of travel. The Borough of Eastleigh Local Plan aims to provide for an integrated transport strategy with an emphasis on safety and protection of the environment. Environmental objectives, including reduction in carbon dioxide levels, can be assisted by policies which direct development to locations which minimise travel needs and dependence on the use of private cars.

7.21 Approved development sites will need to deal with any extra demands on the Hamble area's transport network. A legal agreement between the developer and the local authorities will specify any improvements that will help the local transport network to cope. These improvements could range from funding minor highway alterations - eg changing the access to a particular development site, to contributing to the specific proposals within this strategy, e.g. improvements to public transport and better routes for cyclists and pedestrians.

7.22 It is proposed to seek the appropriate level of contributions from any development proposals to help to implement the schemes within this strategy.

Air quality

7.23 Eastleigh Borough Council is mainly responsible for measuring air quality. Within the HATS there are two air quality monitoring stations. A background site is located at Westfield Common in Hamble-le-Rice, and the other site is on Hamble Lane in Bursledon. Monitoring of changes in air quality will be used to assess the effectiveness of the Strategy proposals and to identify the need for more measures in specific areas to reduce pollution.

8. Meeting the demand

8.1 Targets for the Hamble Area Transport Strategy are included in the SWHTS for the purposes of the Road Traffic Reduction Act. These targets take account of and contribute to those set internationally, nationally, regionally and countywide. The targets reflect the main objective of the strategy to increase the proportion of transport by modes which cause less damage to the environment than the private car and make best use of the transport infrastructure. Targets may need to be modified in response to changes over the time span of the strategy. The targets are:

8.2 By 2010, compared with the average 1994-98, to achieve:

8.3 The Hamble area is included in the SWHTS framework for monitoring. Detailed modal split surveys at key locations, using traditional data collection methods, are undertaken biennially. Hampshire County Council also carries out a series of travel attitude surveys (Transpol).

9. The way forward

9.1 The Hamble Area Transport Strategy has been formulated to set out realistic objectives and proposals which could make significant improvements to accessibility and the environment.

9.2 The overall cost of implementing the strategy will be substantial over a number of years. Implementation will be phased to make the most of available money and to provide good value. Funding for the proposed schemes will be primarily through the LTP but other sources of funding will include the Department for Transport (DfT), the County Council (as the local Highway Authority), Eastleigh Borough Council and the private sector.

9.3 The HATS will respond to policy changes at national, countywide and local levels. Updated measures and public consultations will be undertaken as schemes progress. If you would like to know more about the HATS, or any of the schemes included in this document, then please write to :

The Head of Transport Policy

Environment Department

Hampshire County Council

Environment Department

The Castle


SO23 8UD


Hampshire County Structure Plan (Review)

Although the County Structure Plan (Review) recognises that road transport will be the dominant mode of transport for the foreseeable future, it recognises that it is neither feasible nor environmentally desirable to try to meet future levels of demand by road improvements alone. It is stated that it is no longer acceptable to expand road capacity to simply to meet peak hour demand for road space.

Policies relating to the Hampshire County Structure Plan 1996-2011 (Review)

T16 Where appropriate, land for the following major transportation schemes will be safeguarded in the Southampton Strategy Area:

Eastleigh Borough Local Plan ( Second Deposit )

101 T In accordance with Policy T16 of the Hampshire County Structure Plan 1996-2011 (Review), where appropriate land for the following major transport schemes will be safeguarded for implementation:

102 .T The following Local Transport Plan proposals will be permitted and developer contributions will be sought to support their implementation:

Bursledon, Hound and Hamble-le-Rice

Eastleigh Quality Bus Partnership. To include roadside infrastructure improvements plus bus priority and/or junction improvements at the following congestion points on routes 9/9A and 16 along Hamble Lane/Portsmouth Road

103.T The development of park and ride car parks within strategic gaps or the countryside will only be permitted if a comprehensive Transport and Environmental Impact Assessment, which outlines all the potential costs and benefits associated with the scheme accompanies the planning application and the Council is satisfied that it can be conclusively demonstrated that the transport and environmental benefits outweigh adverse effects. The Council will pay particular regard to the level of compliance the proposed park and ride car park and service has with PPG13, paragraph 59, 62 and PPG13 Annex E.

105T Improved interchange facilities at other local rail stations, including appropriate increases in parking, will be permitted providing the improvements are justified within the context of a Transport Assessment associated with the proposed development.

Regeneration of Older Urban Areas projects

The Square, Hamble

The Regeneration of Older Urban Areas 2003/05 programme includes a budget allocation of £125,000 for improvements to the Square at Hamble.

The Square at Hamble is situated within the Hamble-le-Rice Conservation Area at the head of the High Street and provides one of the most important `gateways' onto the internationally known River Hamble. The Square is fronted by numerous buildings of significant townscape merit. However, for many years the poor appearance of the public realm has been out of character with the rest of the scene and in particular with recent high quality improvements undertaken by the ROUA programme.

In 2000 Hampshire County Council, working in partnership with Eastleigh Borough Council and Hamble Parish Council, completed improvements to the High Street and Rope Walk. The scheme has been very successful and the opportunity has now arisen to continue that partnership into improvement work at The Square utilising £50,000 funding from the Borough Council.

The scheme will enhance the conservation area through provision of new stone pavements, to complement those in the High Street, removing overhead wires, and improving the appearance of the car park and links for visitors to the High Street.

The first phase of works to the Square will commence shortly with pavement improvements on Copperhill Terrace which will go on site early in the new year.

The Hard, Bursledon

This project is part of the ROUA 2001/03 programme , intended to implement improvements to the appearance and accessibility of the public hard at Land's End Road,
Old Bursledon. The Hard lies within the Old Bursledon Conservation Area and also forms part of a Special Policy Area under the Local Plan. The coastal salt marshes adjoining the site are protected under the River Hamble Site of Special Scientific Interest.

The scheme is the third in a sequence of projects funded by ROUA to improve points of access, or "windows" onto the river, where local people and visitors can enjoy the special qualities of this area. The public hard is a popular attraction for visitors and the local community as a viewing area and access point for dinghy sailing.

Planning consent has been granted for the scheme, which includes new foreshore retention, seating, and interpretation panels. It is intended to commence implementation next March, when over-wintering wildfowl have left the estuary.

Related proposals in the Warsash and Swanwick areas

Fareham Cycle Network

The Fareham cycle network includes a proposed route along the eastern shoreline of the River Hamble, following the Solent Way from the river entrance, past Shore Road and northwards to join the A27 Bridge Road in the vicinity of Swanwick Shore Road, Lower Swanwick. This route would provide excellent access for cyclists to this area. Adjoining sections of the proposed cycle network connect the route to Warsash, Locks Heath and Hill Head. This would enable a circular route to be formed linking the Hamble villages.

A review and priority assessment of the cycle strategies and networks for the boroughs in the South East Hampshire Transportation Strategy (SEHTS) area has recently commenced. This review will assess routes against a set of criteria in order to establish their relative justification and ranking. The outcome of this work will be reported to the SEHTS panel, with an initial report to members for their consideration in November 2002. The priority of the Hamble River route will be considered as part of this study.

Hamble Estuary Management Plan 2002-2007

The Hamble Estuary Management Plan (EMP) is one of a portfolio of plans being prepared by the Harbour Authority for the sustainable management of the estuary. It owes its origins to a national initiative led by English Nature during the 1990s which encouraged all the authorities and agencies, user groups and environmental bodies to work together to produce broadly-based management plans for estuaries, particularly where conflicts of interest were apparent.

Following extensive public consultation, including stakeholder meetings and workshops, the Harbour Authority produced a revised draft EMP for final consultation in April 2002. The EMP covers the following topics:

It lists issues, aims, policies and action under the following headings:

There are also sections on Monitoring and Evaluation; Implementation; and Evaluation (against principles of coastal zone management), and there are appendices on Responsibilities within the Coastal Zone; Habitats and Species; and Nature Conservation Legislation.

The EMP process has been guided by a steering group comprising more than 20 organisations representing a wide range of interests. It is expected that this steering group will continue to meet, to guide implementation of the EMP.

Integrated Access Strategy for Tourism

In Eastleigh Borough Council's Tourism Strategy, the Hamble Valley area (which is marketed as `The Strawberry Coast') is considered to be the borough's main attraction. The strategy recognises the maritime heritage and history of the area, and aims to promote more events along the riverside to complement those taking place on the water. The strategy is linked to the integrated access project led by the County Council, which seeks to improve walking routes and public transport services, including the introduction of a river bus service.



HATS Action Plan

Programmed Schemes






Eastleigh Borough Council to take over decriminalised parking enforcement in the borough.

County Council/

Eastleigh Borough Council

October 2004


£ 54,000


Eastleigh Borough Council

Improve pedestrian and public transport facilities in Hamble centre and promote as an interchange.

County Council/

Eastleigh Borough Council

Eastleigh Borough Council




£ 50,000


Externally Funded (EF)

Implement Toucan crossing at Hamble Lane/Portsmouth Road

County Council


£ 50,000


Hound Road Cycleway

Eastleigh Borough Council



Eastleigh Borough Council/EF

A27 Junction Botley Road Bus Access

County Council/

Eastleigh Borough Council/

Southampton City Council




Southampton City Council

Water bus service between Hamble foreshore and Manor Farm County Park (dependent on successful bid for funding)

County Council


£ 5,000

County Council/

Countryside Agency

Under the existing QBP, investigate, with the bus operators, enhanced service provision for services 9/9A and 16.

(dependent on "Kickstart" bid on service 16)

County Council/

Eastleigh Borough Council/ bus operators

End of 2004


Department for Transport (DfT)

Southampton to Netley Abbey to Hamble cycle route (NCN2)




County Council/

Eastleigh Borough Council/

Southampton City Council/EF

Progress, where possible, workplace travel plans with local businesses.

Eastleigh Borough Council/ County Council

2003 onwards


Implement initiatives relating to active school travel plans

County Council/

Eastleigh Borough Council

2003 onwards


LTP/Eastleigh Borough Council

Other Proposed Schemes



Progress Eastleigh Borough Council's cycle route plan and implement viable routes and facilities

Eastleigh Borough Council/County Council

Provide additional cycle parking at transport interchanges, local centres and community facilities

County Council/Eastleigh Borough Council

Liaise with train companies to improve train services, passenger facilities and information and security at stations. Consider possible quality partnership agreement

County Council/Eastleigh Borough Council

Provide enhanced passenger information at transport nodes

County Council/Eastleigh Borough Council

Investigate and implement, where appropriate, speed reduction measures through Netley Abbey, Satchell Lane and within Hamble-le-Rice including the introduction of gateway features where appropriate

County Council

Subject to a case for P and R at Windhover being proven - investigate an extension of the service to the Hamble peninsula

County Council

Implement feasible pedestrian/cycle crossings

County Council/Eastleigh Borough Council

Junction improvements - Grange Road/Portsmouth Road and Grange Road/Woolston Road

County Council/Eastleigh Borough Council

Improve pedestrian and cycle access, and cycle parking at stations

County Council/Eastleigh Borough Council

SHRT and light rail opportunities

County Council

Studies and Investigations



Undertake a study/review of parking (on and off-street) and signing in Hamble-le-Rice

County Council

Further investigations of possible Park and Ride at Windhover

County Council/

Southampton City Council/Eastleigh Borough Council

Carry out a feasibility study for the provision of a car park and improved access at Hamble station

County Council

Investigate the provision of pedestrian/cycle crossings at Hamble Station, Ensign Way and A27 Bursledon

County Council/Eastleigh Borough Council

Investigate full additional signalisation at Windhover Roundabout

the County Council

Investigate enhanced Hamble to Warsash ferry service, relocation of Warsash pontoon and improvements to facilities within a quality partnership

County Council/ Hamble-Warsash Ferry

Investigate the management of parking during special events - Hamble Management Plan.

County Council

Investigate the possibility of extending the area covered by the Tesco bus

County Council/Tesco

Investigate and encourage greater use of rail for freight

County Council/FTA

Investigate the use of the of the unused railway line from Hamble Station to the BP Terminal as a transport corridor for pedestrians

County Council/Eastleigh Borough Council

Investigate the relocation of road space for use by pedestrians, cyclists and public transport

County Council/Eastleigh Borough Council